Cable and satellite providers to advertise transparent TV service pricing
Proposal for Transparent Pricing
The Federal Communications Commission (FCC) has proposed new rules requiring cable and satellite TV services to clearly display the true cost of service in their marketing and on subscriber bills. This move aims to help consumers make informed choices and promote competition among providers.
Response to President Biden’s Call
The proposal comes in response to President Biden’s call to fight “junk fees” and demand transparent pricing for services. Streaming TV viewership in the US has surpassed cable, and increased transparency could prevent traditional companies from downplaying the differences.
